The Calm Mama Co

Privacy policy

Last updated: 6 November 2026

This policy explains what personal information The Calm Mama Co collects, why, how it is kept safe, and the choices you have. We collect as little as we need, we never sell it, and you can ask us to delete it at any time.

Who we are

The Calm Mama Co is run by Hoda Ahmed, trading as The Calm Mama Co. For anything in this policy, write to care@thecalmmama.co.

For the purposes of UK data protection law, we are the controller of the personal information described here.

What we collect

When you join our email list (for the Maryam Reflection Card, the Barakah Birth Series or the Barakah Birth Method waitlist), we collect your email address, the form you signed up through, and the date you confirmed your subscription.

When you buy a product, the purchase is handled by Payhip. We receive your name, email address, what you bought and the order date. Your card details go to Payhip and its payment providers and are never seen or stored by us.

When you email us, we receive your email address, your name if you give it, and whatever you choose to write. If you tell us about your pregnancy, birth or health, that is sensitive information. We use it only to reply to you, we never add it to any mailing list, and we delete it when it is no longer needed.

When you visit the website, our hosting provider records standard technical information such as your IP address, browser type and the pages requested, so the site can run securely.

When you request a sponsored copy, we receive your first name, email address and anything you choose to write. We use it only to send your copy, never add it to a mailing list, and delete it once your copy has been sent.

Why we use it, and our legal basis

We send you emails because you asked for them and confirmed your subscription (consent). You can withdraw that consent at any time using the unsubscribe link at the foot of every email.

We use purchase details to deliver what you bought and to keep the records the law requires (performance of a contract, and legal obligation).

We use what you write to us to reply to you (legitimate interests). Where your message includes health information, we rely on your explicit consent in choosing to share it with us.

We use technical website information to keep the site secure and working (legitimate interests).

Who we share it with

We use a small number of trusted services to run The Calm Mama Co. Each one only processes your information to provide its service to us:

Some of these services store information outside the UK, including in the United States. Where that happens, the transfer is protected by recognised safeguards, such as the UK International Data Transfer Addendum or the UK Extension to the EU-US Data Privacy Framework.

We do not sell your information, and we do not share it with advertisers.

Cookies

This website does not use advertising or tracking cookies. Our email sign-up forms and the Payhip checkout may set small functional cookies that they need to work.

How long we keep it

Your rights

You have the right to ask for a copy of the information we hold about you, to have it corrected, to have it deleted, to restrict or object to how we use it, and to receive it in a portable format. Where we rely on your consent, you can withdraw it at any time. To use any of these rights, email care@thecalmmama.co. We will reply within one month.

Children

Our products and emails are written for adults. We do not knowingly collect information from anyone under 16.

Complaints

If you are unhappy with how we have handled your information, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner's Office, the UK's data protection regulator, at ico.org.uk/make-a-complaint.

Changes to this policy

If we change this policy, we will update the date at the top of this page. Significant changes will be shared with our email list.